Workbook Psychology of Brain Dominance & Mind Mapping 123 Pages (buy and download)
Applying Whole Brain® Thinking means being able to fully leverage one’s own preferences, stretch to other quadrants when necessary, and adapt to and take advantage of the preferences of those around you to improve performance and results.
Malcolm Cohan (Author), Tony Buzan (Mind Mapping and Radiant Thinking) and Ned Herrmann (Whole Brain and Brain Dominance) are arguably three of the most influential researchers and publishers in the field of cognitive functioning, describing in detail how the brain creates, innovates and functions.
Tony Buzan’s Radiant Thinking concepts may be the most important research published this century for anyone who wishes to use his or her brain to its full potential. It is the only concept that both explains the fundamental operation of the human brain in terms of its thinking processes and explains how to unleash and harness its untapped power. The Mind Mapping book Radiant Thinking is a comprehensive guide to mind mapping, a revolutionary method of accessing intelligence developed over many years by Tony Buzan with the help of his brother Barry. Mind Mapping is relevant to absolutely everyone as the techniques offer exciting new ways of using and improving memory, conception and creativity in planning and structuring thought on all levels.
Ned Herrmann’s research on the Creative Brain and Brain Dominance provides insight for those who are searching for a clearer understanding of self. The urge to experience and define personal identity must be genetic, woven into the human DNA, because it is a driving force that has motivated people throughout all history. In the search for some understanding of themselves and some sense of who they are in their universe human beings repeatedly ask “who am I?” “Why am I the way I am?” “Who can I become?” “In what direction should I go?” “How can I change?” “Why am I here?”
Ned Herrmann’s The Whole-Brain concept and his research in this area offers a creative and innovative way to address these vital issues. It shows how to break free of the brain rut that occurs when work is dominated by one thinking style, taps the talents of visionaries and communicators to blossom in times of chaos, builds mentally diverse whole-brain teams that geometrically increase results in marketing, advertising, sales, and all forms of problem-solving. It develops breakthrough insights that will improve the way supervisors supervise, managers lead and organisations resolve conflict, establishing a climate of ongoing creativity and receptivity to change. Ned Herrmann’s extensive, long-term research on thinking and creativity has won national awards. His work is widely regarded as superseding older left brain/right brain models and other earlier concepts.
This programme pulls upon these two internationally renowned concepts and teaches two methodologies which harness the full potential of the brain and which work in harmony and compliment two well-respected theories on brain function.
Dr Marshall Potts is an Organisational and Occupational Psychologist additionally he is an International Consultant and Certified HBDI Practitioner